December 2010
4 posts
Just in Time for Christmas
Just in Time for Christmas Reading PSFK this morning and ran across this spectacular (and hilarious) work by Quietroom called The Santa Brand. You can view it here. And, this got me thinking. Santa is a somewhat organic brand — obviously influenced as we all know by marketers, authors and song writers over the years. But really, Santa is in essence a crowd sourced brand, right? Shaped by...
Underwhelming Agencies
Ten Two Lessons from 2010 Media Mavens
Has it happened again? In sharing insights and encapsulating trends of a post-mass media consumer age, is it the clients (P&G and MTV) who are sharing the more holistic understanding of what is happening? Agencies, after all, are supposed to be exhibiting their value by showing thinking that can lead / help / impact (and dare I say ‘impress’)...